@import url('https://fonts.googleapis.com/css2?family=IBM+Plex+Mono:wght@400;500&family=Manrope:wght@400;500;600;700&family=Sora:wght@500;600;700&display=swap');
:root{--paper:#fbfcf8;--soft:#f1f3eb;--brown:#321b09;--green:#89c13d;--green-dark:#6b9f2d;--pale:#edf6df;--muted:#716b62;--line:rgba(50,27,9,.14);--display:'Sora',Arial,sans-serif;--sans:'Manrope',Arial,sans-serif;--mono:'IBM Plex Mono',monospace;--max:1260px;--pad:clamp(20px,4vw,62px)}
*{box-sizing:border-box}html{scroll-behavior:smooth;overflow-x:hidden}body{margin:0;background:var(--paper);color:var(--brown);font-family:var(--sans);line-height:1.6;overflow-x:hidden}body.menu-open{overflow:hidden}img{display:block;width:100%}a{color:inherit}button{font:inherit;color:inherit}::selection{background:var(--green);color:var(--brown)}:focus-visible{outline:3px solid var(--green);outline-offset:4px}.frame{width:min(var(--max),calc(100% - 2*var(--pad)));margin:auto}.skip{position:fixed;top:-80px;left:20px;z-index:100;background:var(--brown);color:white;padding:12px 18px}.skip:focus{top:20px}.label{display:flex;align-items:center;gap:10px;margin:0;font:500 .65rem/1 var(--mono);letter-spacing:.12em;text-transform:uppercase}.label:before{content:'';width:22px;height:2px;background:var(--green)}.display{font-family:var(--display);font-weight:500;letter-spacing:-.07em;line-height:.92}.grid{background-image:linear-gradient(rgba(50,27,9,.08) 1px,transparent 1px),linear-gradient(90deg,rgba(50,27,9,.08) 1px,transparent 1px);background-size:56px 56px}
.header{position:sticky;top:0;z-index:60;background:rgba(251,252,248,.98);border-bottom:1px solid var(--line)}.nav{width:min(1420px,calc(100% - 2*var(--pad)));height:74px;margin:auto;display:grid;grid-template-columns:1fr auto 1fr;align-items:center}.brand img{width:164px;height:auto}.links{display:flex;gap:28px}.links.mobile{display:none}.links a{font:500 .64rem var(--mono);letter-spacing:.07em;text-decoration:none;text-transform:uppercase}.links a:hover{color:var(--green-dark)}.nav-end{display:flex;justify-content:flex-end}.nav-cta{display:inline-flex;align-items:center;gap:14px;min-height:42px;padding:0 17px;background:var(--brown);color:white;font:500 .63rem var(--mono);text-decoration:none;text-transform:uppercase}.nav-cta:hover{background:var(--green-dark)}.menu{display:none;width:45px;height:45px;border:1px solid var(--line);background:transparent}.menu:before,.menu:after{content:'';display:block;width:19px;height:1px;margin:6px auto;background:currentColor}
.hero{position:relative;min-height:calc(100svh - 74px);border-bottom:1px solid var(--line);overflow:hidden}.hero-wrap{display:grid;grid-template-columns:minmax(0,1.2fr) minmax(380px,.8fr);min-height:calc(100svh - 74px)}.hero-copy{display:flex;min-width:0;flex-direction:column;justify-content:center;padding:clamp(42px,5vw,72px) 5vw clamp(38px,5vw,64px) 0;border-right:1px solid var(--line)}.hero h1{max-width:930px;margin:26px 0 22px;font-size:clamp(3rem,4.7vw,5.6rem);text-transform:uppercase}.hero h1 em{display:block;margin-left:5vw;color:var(--green-dark);font-style:normal}.hero-lead{max-width:700px;margin:0 0 30px;color:var(--muted);font-size:clamp(1.05rem,1.5vw,1.3rem)}.qualifiers{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:28px}.qualifiers span{padding:8px 11px;border:1px solid var(--line);background:var(--paper);font:500 .62rem var(--mono);letter-spacing:.05em;text-transform:uppercase}.actions{display:flex;flex-wrap:wrap;gap:12px}.button{display:inline-flex;min-height:56px;align-items:center;justify-content:space-between;gap:28px;min-width:250px;padding:0 20px;background:var(--green);color:var(--brown);font:500 .67rem var(--mono);letter-spacing:.08em;text-decoration:none;text-transform:uppercase;clip-path:polygon(0 0,calc(100% - 12px) 0,100% 12px,100% 100%,0 100%)}.button:hover{background:var(--brown);color:white}.text-link{display:inline-flex;align-items:center;padding:0 14px;font-size:.88rem;font-weight:600;text-decoration:none}.micro-proof{display:grid;grid-template-columns:repeat(3,1fr);max-width:720px;margin-top:45px;border-top:1px solid var(--line)}.micro-proof div{padding:16px 14px 0 0;border-right:1px solid var(--line)}.micro-proof div+div{padding-left:14px}.micro-proof div:last-child{border-right:0}.micro-proof strong{display:block;font-family:var(--display);font-size:1.35rem}.micro-proof span{color:var(--muted);font:500 .58rem var(--mono);text-transform:uppercase}
.hero-viz{position:relative;background:var(--pale);overflow:hidden}.field{position:absolute;inset:0;width:100%;height:100%}.hero-dog{position:absolute;top:10%;right:-6%;bottom:7%;left:9%;overflow:hidden;clip-path:polygon(0 0,87% 0,100% 13%,100% 100%,0 100%)}.hero-dog img{height:100%;object-fit:cover;filter:grayscale(1) contrast(1.12)}.hero-dog:after{content:'';position:absolute;inset:0;background:linear-gradient(0deg,rgba(50,27,9,.64),transparent 50%),rgba(137,193,61,.09)}.scan{position:absolute;right:0;left:0;z-index:3;height:2px;background:var(--green);animation:scan 5s linear infinite}@keyframes scan{from{top:10%}to{top:90%}}.target{position:absolute;z-index:4;top:30%;left:28%;width:78px;height:78px;border:2px solid var(--green);border-radius:50%}.target:before,.target:after{content:'';position:absolute;background:var(--green)}.target:before{top:50%;left:-12px;width:98px;height:2px}.target:after{top:-12px;left:50%;width:2px;height:98px}.hero-readout{position:absolute;z-index:5;right:24px;bottom:24px;color:white;font:500 .59rem/1.8 var(--mono);text-align:right;text-transform:uppercase}
.argument-nav{position:sticky;top:74px;z-index:40;border-bottom:1px solid var(--line);background:var(--brown);color:white}.argument-nav .frame{display:flex;overflow:auto}.argument-nav a{flex:0 0 auto;padding:13px 18px;border-right:1px solid rgba(255,255,255,.18);color:rgba(255,255,255,.72);font:500 .58rem var(--mono);letter-spacing:.06em;text-decoration:none;text-transform:uppercase}.argument-nav a:hover{color:var(--green)}
.section{padding:clamp(90px,12vw,170px) 0;border-bottom:1px solid var(--line)}.section-head{display:grid;grid-template-columns:180px minmax(0,1fr);gap:5vw;margin-bottom:clamp(50px,8vw,95px)}.section-head h2{max-width:980px;margin:0;font-size:clamp(3rem,5.5vw,6.1rem);text-transform:uppercase}.section-head h2 em{color:var(--green-dark);font-style:normal}.section-head .label{margin-top:12px}.copy{max-width:720px;color:var(--muted);font-size:1.08rem}
.recognition{background:var(--soft)}.moments{display:grid;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--line);border-left:1px solid var(--line)}.moment{min-height:330px;padding:30px;border-right:1px solid var(--line);border-bottom:1px solid var(--line)}.moment .num{color:var(--green-dark);font:500 .63rem var(--mono)}.moment h3{margin:85px 0 14px;font-family:var(--display);font-size:1.35rem;line-height:1.15;text-transform:uppercase}.moment p{margin:0;color:var(--muted)}.recognition-close{max-width:900px;margin:65px 0 0;font-family:var(--display);font-size:clamp(1.7rem,3vw,3.2rem);font-weight:500;letter-spacing:-.04em;line-height:1.2}
.belief{display:grid;grid-template-columns:.9fr 1.1fr;min-height:720px;border-bottom:1px solid var(--line)}.belief-left{display:flex;flex-direction:column;justify-content:center;padding:clamp(55px,8vw,120px);background:var(--brown);color:white}.belief-left h2{margin:28px 0;font-size:clamp(3rem,5vw,5.6rem);text-transform:uppercase}.belief-left p{color:rgba(255,255,255,.68)}.belief-list{margin-top:36px;border-top:1px solid rgba(255,255,255,.2)}.belief-list div{padding:16px 0;border-bottom:1px solid rgba(255,255,255,.2)}.belief-list b{color:var(--green)}.belief-right{display:flex;align-items:center;padding:clamp(55px,8vw,120px);background:var(--green)}.belief-statement{max-width:680px;font-family:var(--display);font-size:clamp(2rem,4vw,4.7rem);font-weight:500;letter-spacing:-.06em;line-height:1.08;text-transform:uppercase}.belief-statement span{display:block;margin-top:30px;font:500 .7rem/1.6 var(--mono);letter-spacing:.06em;text-transform:none}
.mechanism{background:var(--paper)}.mechanism-intro{display:grid;grid-template-columns:1.1fr .9fr;gap:8vw;align-items:end;margin-bottom:70px}.mechanism-intro h2{margin:25px 0 0;font-size:clamp(3.2rem,5.8vw,6.5rem);text-transform:uppercase}.mechanism-intro p{color:var(--muted)}.loop{display:grid;grid-template-columns:repeat(3,1fr);border:1px solid var(--line)}.loop-step{position:relative;min-height:370px;padding:30px;border-right:1px solid var(--line);overflow:hidden}.loop-step:last-child{border:0}.loop-step:after{content:attr(data-step);position:absolute;right:-8px;bottom:-38px;color:transparent;-webkit-text-stroke:1px var(--line);font:600 10rem var(--display)}.loop-step .step{color:var(--green-dark);font:500 .62rem var(--mono)}.loop-step h3{margin:115px 0 14px;font-family:var(--display);font-size:1.6rem;text-transform:uppercase}.loop-step p{max-width:330px;margin:0;color:var(--muted)}.mechanism-proof{display:flex;align-items:center;justify-content:space-between;gap:35px;margin-top:35px;padding:25px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.mechanism-proof p{max-width:800px;margin:0;font-weight:600}.mechanism-proof span{flex:0 0 auto;color:var(--green-dark);font:500 .62rem var(--mono);text-transform:uppercase}
.future{background:var(--pale)}.future-grid{display:grid;grid-template-columns:.78fr 1.22fr;gap:9vw}.future-copy{position:sticky;top:150px;align-self:start}.future-copy h2{margin:28px 0;font-size:clamp(3rem,5vw,5.7rem);text-transform:uppercase}.future-copy p{color:var(--muted)}.scenarios{border-top:1px solid var(--line)}.scenario{display:grid;grid-template-columns:58px 1fr;gap:22px;padding:31px 0;border-bottom:1px solid var(--line)}.scenario b{color:var(--green-dark);font:500 .64rem var(--mono)}.scenario h3{margin:0 0 7px;font-family:var(--display);font-size:1.2rem;text-transform:uppercase}.scenario p{margin:0;color:var(--muted)}.inline-cta{margin-top:40px;padding:28px;background:var(--brown);color:white}.inline-cta p{margin:0 0 20px;color:rgba(255,255,255,.7)}
.authority{display:grid;grid-template-columns:.88fr 1.12fr;min-height:760px;border-bottom:1px solid var(--line)}.authority-media{position:relative;overflow:hidden}.authority-media img{height:100%;object-fit:cover;object-position:center 27%;filter:grayscale(1) contrast(1.05)}.authority-media:after{content:'';position:absolute;inset:0;background:linear-gradient(0deg,rgba(50,27,9,.72),transparent 52%)}.authority-tag{position:absolute;z-index:2;left:28px;bottom:26px;color:white;font:500 .61rem var(--mono);text-transform:uppercase}.authority-copy{display:flex;flex-direction:column;justify-content:center;padding:clamp(58px,8vw,120px);background:var(--soft)}.authority-copy h2{margin:28px 0 5px;font-size:clamp(3.3rem,5.8vw,6.5rem);text-transform:uppercase}.authority-copy .role{margin:0 0 40px;color:var(--green-dark);font:500 .65rem var(--mono);text-transform:uppercase}.authority-copy p{max-width:680px;color:var(--muted)}.authority-quote{max-width:720px;margin:38px 0 0;padding-top:28px;border-top:1px solid var(--line);font-family:var(--display);font-size:clamp(1.35rem,2.3vw,2.5rem);font-weight:500;letter-spacing:-.04em;line-height:1.2;text-transform:uppercase}
.offer{background:var(--brown);color:white}.offer .section-head h2 em{color:var(--green)}.offer-grid{display:grid;grid-template-columns:1.05fr .95fr;gap:7vw}.outcomes{border-top:1px solid rgba(255,255,255,.2)}.outcome{display:grid;grid-template-columns:54px 1fr;gap:20px;padding:25px 0;border-bottom:1px solid rgba(255,255,255,.2)}.outcome b{color:var(--green);font:500 .63rem var(--mono)}.outcome h3{margin:0 0 6px;font-family:var(--display);font-size:1.15rem;text-transform:uppercase}.outcome p{margin:0;color:rgba(255,255,255,.65)}.offer-card{align-self:start;position:sticky;top:145px;padding:35px;border:1px solid rgba(255,255,255,.25);background:#41250f}.offer-card .eyebrow{color:var(--green);font:500 .62rem var(--mono);text-transform:uppercase}.offer-card h3{margin:14px 0 5px;font-family:var(--display);font-size:2rem;text-transform:uppercase}.offer-card>p{color:rgba(255,255,255,.66)}.offer-facts{margin:26px 0;border-top:1px solid rgba(255,255,255,.2)}.offer-facts div{display:flex;justify-content:space-between;padding:13px 0;border-bottom:1px solid rgba(255,255,255,.2);font-size:.87rem}.offer-card .button{width:100%}
.roadmap{background:var(--paper)}.phase-list{border-top:1px solid var(--line)}.phase{display:grid;grid-template-columns:85px minmax(210px,.7fr) 1fr;gap:30px;align-items:start;padding:38px 0;border-bottom:1px solid var(--line)}.phase .num{color:var(--green-dark);font:500 .63rem var(--mono)}.phase h3{margin:0;font-family:var(--display);font-size:clamp(1.4rem,2.5vw,2.7rem);text-transform:uppercase}.phase p{max-width:590px;margin:0;color:var(--muted)}
.objections{background:var(--soft)}.faq-grid{display:grid;grid-template-columns:.72fr 1.28fr;gap:8vw}.faq-intro{position:sticky;top:145px;align-self:start}.faq-intro h2{margin:27px 0;font-size:clamp(3rem,5vw,5.7rem);text-transform:uppercase}.faq-intro p{color:var(--muted)}.faq-item{border-top:1px solid var(--line)}.faq-item:last-child{border-bottom:1px solid var(--line)}.faq-item button{display:grid;grid-template-columns:1fr 35px;gap:20px;align-items:center;width:100%;padding:24px 0;border:0;background:transparent;font-weight:600;text-align:left;cursor:pointer}.faq-item button span:last-child{font-size:1.3rem}.faq-item button[aria-expanded=true] span:last-child{color:var(--green-dark);transform:rotate(45deg)}.faq-answer{display:none;max-width:680px;padding:0 45px 25px 0;color:var(--muted)}.faq-answer.open{display:block}
.price-section{display:grid;grid-template-columns:1fr 1fr;min-height:740px}.price-copy{display:flex;flex-direction:column;justify-content:center;padding:clamp(58px,8vw,120px);background:var(--green)}.price-copy h2{margin:28px 0;font-size:clamp(3.2rem,5vw,5.8rem);text-transform:uppercase}.price-copy p{max-width:600px}.price-box{display:flex;flex-direction:column;justify-content:center;padding:clamp(58px,8vw,120px);background:var(--brown);color:white}.price-note{color:var(--green);font:500 .62rem var(--mono);text-transform:uppercase}.price{margin:25px 0 22px;font:500 clamp(6rem,10vw,11rem)/.75 var(--display);letter-spacing:-.1em}.price span{font-size:.16em;letter-spacing:0;vertical-align:top}.price-box ul{margin:22px 0 30px;padding:0;list-style:none;border-top:1px solid rgba(255,255,255,.2)}.price-box li{padding:13px 0;border-bottom:1px solid rgba(255,255,255,.2);color:rgba(255,255,255,.75)}.price-box .button{width:100%}.price-small{margin-top:14px;color:rgba(255,255,255,.55);font-size:.78rem;text-align:center}
.close{position:relative;min-height:78svh;display:flex;align-items:center;overflow:hidden}.close:after{content:'NOSE';position:absolute;right:-4vw;bottom:-10vw;color:transparent;-webkit-text-stroke:1px var(--line);font:600 25vw/1 var(--display)}.close-content{position:relative;z-index:2;max-width:1080px}.close h2{margin:28px 0;font-size:clamp(3.4rem,6.7vw,7.6rem);text-transform:uppercase}.close p{max-width:650px;margin-bottom:32px;color:var(--muted)}.footer{padding:34px 0;background:var(--brown);color:rgba(255,255,255,.64);font:500 .6rem var(--mono);text-transform:uppercase}.footer .frame{display:flex;justify-content:space-between}.footer a{text-decoration:none}.mobile-buy{display:none}.is-coming-soon{cursor:default;user-select:none}.button.is-coming-soon:hover{background:var(--green);color:var(--brown)}.nav-cta.is-coming-soon:hover{background:var(--brown)}.reveal{opacity:0;transform:translateY(20px);transition:.65s}.reveal.visible{opacity:1;transform:none}
@media(max-width:980px){.nav{grid-template-columns:1fr auto}.nav>.links,.nav-end{display:none}.menu{display:block}.links.mobile{position:fixed;inset:74px 0 0;display:none;flex-direction:column;align-items:stretch;gap:0;padding:28px var(--pad);background:var(--paper)}.links.mobile.open{display:flex}.links.mobile a{padding:18px 0;border-bottom:1px solid var(--line);font-family:var(--display);font-size:1.2rem}.hero-wrap,.belief,.future-grid,.authority,.offer-grid,.faq-grid,.price-section{grid-template-columns:1fr}.hero-copy{min-height:700px;padding-right:0;border-right:0}.hero-viz{min-height:680px}.section-head{grid-template-columns:1fr;gap:28px}.moments,.loop{grid-template-columns:1fr}.moment{min-height:240px}.moment h3{margin-top:55px}.loop-step{min-height:300px;border-right:0;border-bottom:1px solid var(--line)}.future-copy,.faq-intro{position:static}.authority-media{min-height:680px}.offer-card{position:static}.phase{grid-template-columns:60px 1fr}.phase p{grid-column:2/3}.argument-nav{top:74px}}
@media(max-width:620px){:root{--pad:18px}.nav{height:64px}.brand img{width:140px}.links.mobile{inset:64px 0 0}.hero,.hero-wrap{min-height:auto}.hero-copy{min-height:720px;padding-top:50px}.hero h1{font-size:12.5vw}.hero h1 em{margin-left:4vw}.actions .button,.actions .text-link{width:100%}.text-link{min-height:48px;justify-content:center}.micro-proof{grid-template-columns:1fr}.micro-proof div,.micro-proof div+div{padding:12px 0;border-right:0;border-bottom:1px solid var(--line)}.hero-viz{min-height:580px}.hero-dog{top:8%;right:5%;left:5%}.argument-nav{top:64px}.section{padding-block:82px}.section-head h2{font-size:2.75rem}.belief-left,.belief-right{padding:75px 18px}.belief-left h2{font-size:3rem}.mechanism-intro{grid-template-columns:1fr;gap:20px}.mechanism-intro h2{font-size:3rem}.future-copy h2,.faq-intro h2{font-size:3rem}.inline-cta{padding:24px 18px}.authority-media{min-height:570px}.authority-copy{padding:75px 18px}.authority-copy h2{font-size:3.4rem}.offer .section-head h2{font-size:2.75rem}.offer-card{padding:25px}.phase{gap:12px}.phase h3{font-size:1.25rem}.price-copy,.price-box{padding:75px 18px}.price-copy h2{font-size:3rem}.price{font-size:8rem}.close{min-height:700px}.close h2{font-size:3.5rem}.footer .frame{align-items:flex-start;flex-direction:column;gap:20px}.mobile-buy{position:fixed;right:10px;bottom:10px;left:10px;z-index:70;display:flex;align-items:center;justify-content:space-between;min-height:56px;padding:0 18px;background:var(--brown);color:white;font:500 .67rem var(--mono);text-decoration:none;text-transform:uppercase;clip-path:polygon(0 0,calc(100% - 12px) 0,100% 12px,100% 100%,0 100%)}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{animation:none!important;transition-duration:.01ms!important}.reveal{opacity:1;transform:none}}